SPEAKING

I hear it all the time. 

"What is brand storytelling?"

"People's attention spans are too short these days. They will not watch anything longer than :15."

"I hate ads! But why is someone going to care about our stories?"

These are all valid questions. The truth, though, is that times are changing. The lesson of our current attention economy is not that people only want short, snappy content. It is that people are searching for content they connect with.

Sometimes that can be done in under :15. Other times, it means a longer story that is 2 minutes long, 10 minutes long, or maybe even 90 minutes.

Every company has meaningful stories it can tap into because every company has core beliefs it is built on and people it touches.

When I talk to groups, I help them realize that no matter their role, no matter their company's industry, revenue, or staff size, and certainly no matter their background in filmmaking, they can tell powerful stories that will connect with the people who are important to them.

Moreover, they can make those stories look good on screen and deliver them to their target audience in creative ways.

Previous speaking engagements include:

• Brand Storytelling ELEVATE
• Producers Guild of America's Social Impact Entertainment Conference
• Ragan/PR Daily Social Media Conference
• SF TechWeek
• Social Impact World Forum