STORY STRATEGY

Everyone has a story to tell. 

A story that matters, too.

That's because we are all operating in an environment shaped by people. One way or the other, our work - products, services, outreach - it all touches others' lives. And if you believe those lives matter, then your stories will matter too.

However, what stories you tell, the way you craft them, how you get them to your target audience - each of those pieces is critical to the end result. Without a story strategy mapping out each of your moves from concept to delivery to impact measurement, it may just end up in the ether of social media or the Internet, a nice "piece of content" no one ever really sees.

It doesn't have to be that way, though.

Every company or organization's story journey is different, yet what each one shares is the ability to tell a powerful story that effectively reaches its target audience. 

My multidisciplinary media and content experience means you don't need to know it all. I work alongside your team to develop the bespoke story strategy right for you.

Areas of Expertise include:

• Audience engagement
• Building internal buy-in
• Community events and partnerships
• Distribution
• Filming and editing
• Rough cuts and review process
• Story development